Discover why Alicante could be the perfect backdrop for your next incentive or group event.
Choosing the right destination for an incentive trip or corporate event is a big decision. You want a place that’s easy to reach, inspiring, reliable, and offers something memorable for your team. Alicante has quietly become a favorite for many companies, and it’s easy to see why.
Here are five reasons why Alicante might just be the ideal spot to bring your team together and create lasting memories.
1. Sunshine All Year Long
Alicante boasts over 300 days of sunshine each year, with warm summers and mild winters, making it the perfect destination no matter the season. This kind of weather is ideal for outdoor team building, rooftop dinners, beach yoga sessions, and sailing adventures, without worrying about the rain.
2. Easy to reach, easy to explore.
Alicante is home to the Alicante-Elche Miguel Hernández Airport, which served over 18 million passengers in 2024 alone, offering direct flights from more than 135 destinations. Combine that with high-speed train connections to Madrid and Barcelona, and it’s clear: getting here is effortless for any international group.
3. Built for Business & Play
From high‑tech conference halls to castle courtyards and beach clubs, Alicante’s venue mix lets you roll from keynotes to catamarans in the same day. We handle the fine print while you take the credit.
4. Diverse Experiences: Culture, Adventure & Gastronomy
The region boasts historic venues like Santa Bárbara Castle and the picturesque Explanada promenade, offering visitors a rich cultural experience. Adventure seekers can enjoy a variety of Mediterranean activities such as sailing, kayaking, hiking, cycling, and even wave surfing. Food lovers are also well catered for, with authentic gastronomy experiences ranging from traditional paella to exquisite Michelin-starred restaurants, an offering further celebrated as the city has been named the Spanish Capital of Gastronomy 2025.
5. Great Value & Variety of Accommodations
The Costa Blanca region offers a wide range of lodging options, from luxury resorts and boutique city hotels to rural retreats and budget-friendly accommodations, making it easy to find something that fits any group budget. Compared to other Mediterranean hotspots, the area stands out by delivering exceptional quality at a great value.
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